As a high-end strategic communications consultancy, Lift assesses the impact of management decisions on corporate image, which is only possible given our highly qualified consultants and the trust placed in Lift by the managers that are our clients.

From a more operational point of view, Lift acts as a communications consultancy in defining programs for communications, messages, audiences, perception and influence analysis. Once communications programmes have been defined, our consultants are charged with implementing them, making use of a comprehensive and complex network of media contacts, which makes Lift one of the most influential and exacting communications consultancies in Portugal.

In the area of media consultancy, Lift is probably the consultancy with the greatest positive influence on the Portuguese media, in practically all sector areas.

Lift’s experience in corporate communications extends to several sectors, including the Financial / Banking / Insurance, Technology / Media / Telecommunications, Health / Pharmaceutical / Biotechnology, Tourism / Transport, Consumer Goods / Distribution, Industry / Construction / Energy / Paper, Culture / Entertainment, and Sports sectors.

The practice of corporate communications includes:

•  Strategic communications planning
• Definition of communications objectives that are appropriate for management objectives
• Definition of target audiences / Stakeholders
• Definition of key messages
• Definition of communication timings
• Planning
• Specialised press consultancy by publishing area
• Definition of key journalists by sector/editorial interest
• Crisis Management and Communication
• Crisis Prevention