Rock in Rio contracts Lift Emotion
Lift Consulting, through its practice area Lift Emotion, is to work for the third consecutive time on the communications for Rock in Rio Lisboa.
As in previous years, Lift will be responsible for the concept and media communications strategy in the 12-month run up to the event, as well as for press relations at the event itself, journalist accreditation logistics and management of the press office. In 2006 over 700 journalists were accredited for the event and the largest press office in Portugal for a non-sporting event was set up.
As well as Rock in Rio the Lift Emotion practice was responsible for the communications of projects such as Creamfields, “Bodies…the Exhibition,” Mundo Mix PT, Cow Parade Lisboa, the SIC Millennium Christmas Tree, amongst others.
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